Bespoke Media Services

Do you have a brand, fanbase, or newsletter that’s picking up steam and you might be ready to do more? Do you have a podcast but want to have a team beside you that helps grow it? Or do you just know you want support in managing (and growing) your digital media footprint and don’t know where to start? Want to learn if we’re the right folks to help you start a project or, as we often hear, bring the team you need so you can maintain a quality show without burning out? From public figures to corporations to creative independents WE GOT YA!

Development

    • Taking Goals and Mapping out Creative Roadmap to Hit Them

    • Key Album Artwork, Color Palettes, Fonts, Title Graphics

    • Show Description Copy, Distribution Metadata

    • Asset Licensing/Management, Overall Tonal Buildout

    • Series-Level Structure for Seasonal Planning with Integration Timelines and Key Benchmarks Map

    • Legal Disclaimers Preparation/Integration

    • Compliance Copywriting (Especially for Medical/Educational Subject Matters)

    • Auditing Creative for Safety, Third Party Contract Negotiations

    • Sponsor Contract Negotiations on Behalf of All Parties As-Needed

○ Marketing Plan and Distribution Mapping

○ Launch Calendars & Scheduling

Production & Post-Production

    • Including Gear Audit, Software Onboarding, Host Technical Walkthroughs.

    • For In-Studio Capture Capabilities, Please Contact Us.

    • Guest Research and Talent Briefings, Summarized Bios, CVs, Question Prompts for each Episodic Run-of-Show

    • e.g. intro, stingers, outro, end slate

○ Host Technical Audits and Builds/Build-Outs

○ Budgeting

○ Episode Tapings/Records

○ Audio Mastering/Engineering

○ Trailer Scripting/Recording

○ Commissioning Educational Certification Materials

○ Storage Setup and Hosting

○ Full Episode Edits

○ YouTube Thumbnail Design/Versioning

○ Presenting Polished Edits to Client for Feedback

○ Comprehensive Materials QC Pipeline

Distribution

    • RSS Feed Setup/Maintenance Across All Leading Audio Apps Including

      YouTube, Apple Podcasts, Spotify, Pocket Casts, Overcast, iHeartRadio, Podchaser, Podcast Addict, Player.FM, Castbox, Pandora, Amazon Music/Audible, Deezer, Podbean, Castro, Goodpods, Audacy/Listen Notes

    • For Pre-Existing Podcasts, We Perform Distribution & RSS Hosting Migration

    • Podcast Playlist Setup/Management for YouTube and Spotify Video

    • Transcription Indexing, On-Site Embeds Optimization, YouTube Metadata, etc.

    • Annual Audience Surveys, As-Needed

    • Ongoing Program Analytics and Performance Tracking Reports 

    • Audience Personality by The Big Five Personality Types

    • Age, Gender, Country

    • Household Income, Savings, Children, Car Ownership, Home Living Area, Home Size, Building Age, Home Type, Home Ownership

    • Education Level, Business Size, Life Stage, Tech-Savviness, Buying Intent/Interests

    • Monthly Average Performance Metrics

    • Per-Episode Average Performance Metrics

    • Release Markers, Pacing/Engagement, Download Location Heatmap

    • Charts Ranking Traffic, Reviews Tracking

Digital Marketing

    • Google Ad Buys

    • Meta Ad Buys, Spotify

    • Radio Ad Buy Placements with Comprehensive SEO Targeting and Optimizations

    • Including Distribution to Hosts, Sponsors, and Guests for Collaborations

    • Materials Design and Iterating for Talent & Programs

    • Useful for Partnerships, Ad sales, Event Invites, Guest Bookings, General IP Briefings

    • Across Client, Studio, Host Socials

    • Includes Capability of Full Social Accounts Management and Cross-Channel Content Calendar Management

    • Including Collaborations with Third Party (or In-House) Podcasts

    • Build Fan Submission & Community Portals

    • Including UGC Pipelines, Curated Feedback, Email Routing, to FAQ Pages

    • Includes Appropriate Legal Disclaimers for Compliance Protections

○ Place Ad Buys Across Spotify and Google Ads (SEO Targeted)

○ Synergizing with Host’s/Client’s Social Lead and Wider Team(s)

○ Build/Manage Newsletter Campaigns and CTAs

○ Social Media Promotional Planning

○ YT Channel Integrations for Optimized Ads Targeting

○ Build Hosting Site with Proper Google SEO Indexing

○ Materials Download Page(s) for Audience Access

○ Build/Manage Newsletter Campaigns & CTAs

Program Monetization

    • Managing/Representing all Sales Operations

    • Including Invoice Handling, Representative and Third Party Liaison, and Campaign Approvals

    • e.g. Host-Read Ads Inventory Management and Contract Negotiations

    • e.g. Book Deals, TV Show Pitch Decks/Treatments

○ Newsletter/Email Sponsorship Sales

○ Merchandise Strategy, Orders, and Integrations

○ Spotify Podcast Ad Network Dynamic Advertising

○ Custom Licensing and IP Syndication Strategy

○ Patreon Creation/Management

Live Events

○ Event Booking (Tours, Individual Shows)

○ Promotional Support and Marketing

○ Business / Corporate Appearances & Speaking Engagements

○ Sponsorship Packaging

○ Corporate Brand Integrations, Physical Activations